VALID: REFRESH YOUR BRAND​

WE ARE VALID

We are shaping the digital future

Navigating the digital transformation of the pharmaceutical industry is complex but highly rewarding. With a keen eye for sensitive topics, we help clients build a strong digital presence. Our experienced team leads the way by incorporating thought leadership, AI integration, and sustainable communication into your strategy. Together, let's shape a more data-driven, transparent and innovative future.

 

We offer integrated marketing strategies and branded content for:

  • Pharmaceutical & Life sciences companies
  • Medical technology companies
  • Health insurance companies
  • Hospitals & hospital networks
  • Research institutions & universities
  • Ministries & public agencies  
CLIENT CASE

Life Couriers

Our client Life Couriers is an international group of currently nine specialized logistics service providers in the life sciences and healthcare sectors. In order to strengthen their leading role in a highly competitive market, the individual brands were to be merged into one global player: Life Couriers. And that's where we came in.

After providing comprehensive strategic advice on internal and external communications, we worked together to create an entirely new brand identity, positioning Life Couriers as an ambitious challenger and a global leader in healthcare logistics. The result? A powerful brand refresh with VALID impact.

STRATEGY & EXECUTION​

VALID Services​

Lasting Brand Development​

Whether you want to refine your brand positioning or establish an entirely new brand, the right framework is essential. Our strategists take a holistic approach, considering the market, audience and technology. The result is a strong foundation for the further development of your brand image and corporate design.

Tailored Communication Concepts​

A brand's strength lies in its ability to resonate with its target audience and deliver genuine added value. Through creative yet precise communication, we effectively engage the right groups at the right time, providing your business with a measurable boost.

Public Relations​ and Crisis Communication​

To position your brand as a thought leader, communication should focus on trade media and relevant multipliers. Through targeted PR, we build your brand while strategically placing your messages out there. Engaging across various platforms ensures a wider reach and greater impact, which becomes even more important in times of crisis.

AI-Integration, Digital Products and Events

A digital communication and transformation strategy is essential for modern companies in the health and life sciences sector. We identify or develop formats, tools and interactive features that help you achieve your goals most efficiently – with an approach that is both customer-centric and data-driven.

Outstanding Content​

High-quality content is central to the customer journey. No matter how you aim to position your brand, we get to the heart of your message. Whether in the form of text, audio, video, or infographics, we create significant and memorable value for your customers while elevating your brand image.

Social Media Strategy and Storytelling​

Health is a sensitive topic, especially on social media. We identify the best channels and craft the right messages for your target audiences. A strategic editorial plan ensures a consistent social media presence – which we bring to life with text, graphics and videos. Our experience includes navigating challenging issues, such as outsourcing and patent expirations.

Feel free to get in touch. We look forward to hearing from you.

Ben Künkler Managing Partner
+49 30 22 00 22 900
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